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THE 22 IMMUTABLE LAWS OF MARKETING

Best Selling Book

By Al Ries/ Jack Trout

THE 22 IMMUTABLE LAWS OF MARKETING

Al Ries and Jack Trout, two of the world's most successful marketing strategists, call upon over 40 years of marketing experise to identify the definitive rules that govern the world of marketing. Combining a wide-ranging historical overview with a keen eye for the future, the authors bring to light 22...

ISBN: 978-1861976109

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